29 November 2013, by A. Cedilla
You probably know what certain law enforcement acronyms mean from being exposed to popular TV procedural shows like CSI and NCIS, and maybe Bones. Words like BOLO ( Be on the look-out for) and APB (all points bulletin). These words get tossed out when the protagonists are alerted and on the hunt for someone.
In navigating your business through industry changes, consumer demand and market forces, what are the things that you look out for to stay relevant, and how do you recognize them? What are the things you look out for?
The answer depends on your business and on you, you personally. For all the talk of hitting the numbers, getting the ‘likes’, using the latest software, cultivating good press, a business still need the human element to work. Computers can’t make intuitive leaps. Laptops and smartphones don’t buy things on their own, or schedule something in (or out) of calendars, or go value-pricing all by their lonesome. People do that. And the answer is different for each person, so these questions will get wildly divergent results, because we’re not cookie-cutter clones.
When you take a moment to assess the situation, what are the steps you take? What factors do you take into consideration? You look at the groups you belong to. Work, play, business, family….there’s a happy, messy Venn diagram waiting to happen there.
What about assessing the probable situation two weeks ahead? A month? How about in quarters, and in a year? How far ahead do you look? What’s your time-line?
Serious planning is a whole-brain activity that asks uncomfortable questions. It’s much easier to give a quick look around and say, “Well, I’m still here, no need to rock the boat right now.” Or resign yourself to grinding through the days and collapsing on the weekends — when you’ve got the time. Maybe you’re thinking that you’re doing okay but there’s this nagging feeling that won’t let you rest, or let you be.
Life isn’t static…it’s how we grow. We can’t do that if things remains exactly the same. That’s how people build their lives, they move from one stage to another.
Are you satisfied with what you’ve got? When you look back on a typical day for you and extend it into the future, how will you answer the question, “Is this what I want for myself?” If you’re not growing, you’re stagnating, even if it feels pretty safe for the foreseeable future.
People tend to forget just how much of a difference they can create in their own lives because they get used to seeing things a certain way, and themselves a certain way.
What do you want your life to say?
Artists have their art, writers have their writing, and so on. As a business owner, don’t go on thinking it’s all about dollars and cents. Continue reading Thinking Ahead: Navigating By The Signs Of the Times